1. Customer Support Knowledge Base
  2. Grasp Hotel Normalization & GraspHOPR

GraspHOPR FAQ

The following includes FAQ's and Q&A for GraspHOPR.

What is GraspHOPR?

  • GraspHOPR is a Hotel Revenue Optimization solution from Grasp Technologies.
  • GraspHOPR is a module in the GraspDATA application that can be added to an existing customer’s instance of GraspDATA or it can be a standalone option.
  • GraspHOPR consists of 5 reports including 1 multi-tabbed excel report that show the following:
      • Hotel Optimization Report to see which hotels will, or will not, pay commission and the speed at which hotels pay the commission.
      • Agency Commission Analysis for operations managers to not only manage getting paid, but to get paid sooner.
      • Agent Commission Analysis to show commission and bookings by agent.
      • Agent Attachment Rate by client showing trips booked without hotel stay.  With roughly 50% of hotel bookings not being made with the TMC, that is lost segment and commission revenue. Provides insights on which clients you need to work with to bring those bookings back in house. It is in their best interest, as well for duty of care, and to ensure that they are maximizing their negotiated hotel discounts.
      • Agency Attachment Rate (Same as above, but by Agency instead of Agent)
      • Click Here to access our page with additional details about GraspHOPR reports.
  • GraspHOPR also includes 10 Dashboard Widgets:
      • BAR - GraspHOPR Top 10 Brands by Days to Pay
      • BAR - GraspHOPR Top 10 Brands by Probability to Pay
      • BAR - GraspHOPR Top 10 Chains by Days to Pay
      • BAR - GraspHOPR Top 10 Chains by Probability to Pay
      • BAR - GraspHOPR Top 10 Hotel Brands by Volume
      • BAR - GraspHOPR Top 10 Hotel Chains by Volume
      • LINE - GraspHOPR Hotel Commission Payment Trend by Volume
      • LINE - GraspHOPR YOY Average Days to Pay
      • PIE - GraspHOPR Top 5 Brands by Unpaid Commission
      • PIE - GraspHOPR Top 5 Chains by Unpaid Commission
      • Click Here to access our page with additional details about the GraspHOPR Dashboard Widgets. 


GraspHOPR Q&A

Is it for Corporate or Leisure Agencies?

  • GraspHOPR can be used by both leisure and corporate TMCs as well as CTDs.  Any TMC that wants to capture more revenue and get paid faster from hotels can benefit.

What is the Value to the Agency?

  • GraspHOPR provides an easy, visible, and measurable way to drive more commission and money for a TMC.  
  • GraspHOPR provides the insight to achieve a true ROI that a TMC can track and manage.
  • GraspHOPR provides visibility to which hotels pay commission and which do not, to drive better revenue growth and management (see ROI above).
  • GraspHOPR helps a TMC foster better revenue management by helping to change or develop better booking behavior.  Rather than blindly assuming a hotel pays commission and then chasing after commission, GraspHOPR provides better options on which hotels pay the TMC commission.
  • GraspHOPR provides reports & dashboards for agent level, and detail for the operations manager level.
  • GraspHOPR also provides reports on ‘when’ payment occurs. TMCs not only uncover which hotels pay, but also know which hotels pay you faster.
  • The GraspHOPR Hotel attachment rate report will show overnight bookings by agent and client which do not have a hotel. This is an opportunity to help staff and clients ensure hotels are booked, not only for agency revenue, but also for client duty of care.
  • Additionally, GraspDATA clients get normalized hotel data for their reporting (70+ reports) at no charge with GraspHOPR.
  • GraspHOPR pays for itself with the commission from just a few hotel bookings!

Hotel Commission Myths and Facts